Course · Digital Marketing
Digital
Marketing.
The digital industry is growing fast enough to make this one of the most in-demand careers today. Technology hasn't changed what businesses market so much as how — and this course walks through exactly what an ideal digital marketing syllabus should cover, from first principles to the channels running campaigns right now.
Industry Growth Rate
8%
year over year
+2.4k reach
What the syllabus covers
Six modules make up a well-rounded digital marketing foundation. Tap a channel to see what it includes.

Search Engine Optimization
How search engines rank pages, and how to structure content, technical architecture, and backlinks so a site earns visibility without paying for every click.
Keyword ResearchOn-Page SEOTechnical AuditsLink Building